A legend in the action sports world and co-founder of some the most successful brands in the industry. As an entrepreneur and 20 years of CEO leadership Per is an expert at increasing tangible and intangible value to brands.
Global Brand Marketing | 20 years of growing brands to global reach in actions sport by building creative teams and leveraging limited resources.
Business Development | Future thinker with a track record of anticipating consumer trends and global opportunities. Thrives on developing innovative solutions to speed up the time from go-to-market to go-to scale for companies in active lifestyle, leisure and the wellness sectors.
Executive MBA from UCLA Anderson School of Management
BS in Business Administration from California State University Long Beach